How do you judge best online casino?

Thats question came from my friend who took master in advertising major in USA. As  In online industry we can’t just trust every information is correct. Some fact and proof need to show in reality. I myself often use measurable point in internet like traffic, domain age and links.

I take  Online Casino Lobby as example :

1. Domain age

I use congland as tools for examining the age.

Yes, I use my domain too for comparing the result.

2. Pages linking to the site.

Return 3,443 links using this tool.

3. Page Rank

Google pagerank is standard defacto in websphere. The higher PR given by google means the site is important and have important position.

Using pagerank checker, casino lobby for above address give value : 4.

Yes, using those measurable fact  we can see how they run the lobby. Each information inside the website get high credibility and the message is clear for visitor. Every information they provide taken carefully and gathered for the advantages of visitor. Still in objective position for review casinos.

Other important aspects that I like from the structure is payment option, with so many payment alternatives provided by vendor that means they serious in running the business.

What do you think guys?

What is your objective for measuring credibility of online casino? Share with us in comment section.